As a beginner to WordPress, you have probably searched for tips, tricks and ways to create and maintain a great WordPress website. There is certainly a learning curve with WordPress, but it is the most powerful CMS on the market today. Here are a few of the WordPress best practices you should be aware of if you plan to manage a website.
Posting Fresh Content to WordPress
WordPress is designed to make it very easy to manage content. Since content is king, it’s important to follow the best practices for this specific area of your WordPress website. This includes publishing new content regularly, managing comments and subscribers and sharing the content.
When a WordPress sites stops seeing regular content it has a tendency to slowly die off. You don’t have to post to your site every single day, but at least once a week is necessary. Some industries will need more content than once a week, however.
Posting to your site is just the start with content. You will also want to make sure to share the post all over the internet. Focus on social media, RSS feeds and anywhere else you can automatically or quickly share your blog posts.
Comments keep the discussion going, and Google loves a good discussion. They add more content to the page, but you cannot just approve every comment. Make sure to manage comments and read them before publishing them. You don’t want your WordPress site to turn into a place for spam comments that don’t make sense with the content on the page.
Measuring Performance on WordPress
If you’re serious about building a great WordPress website, you will need to manage the performance of your site, as well. This includes knowing how many people visit your site each day, where they are coming from and how you can add even more visitors to your site.
The best way to manage the performance of your site is by using Google Analytics or a similar tracking program. This will help you to see how people are finding your website and which pages and posts they are finding most frequently.
The performance of your site will also be dependent on search engine optimization. With the right tracking, you will be able to see how your SEO efforts are working. It’s also important to make sure the speed of your site remains as fast as possible.
Protecting Your WordPress Site
When it comes to protecting your WordPress website, there are two main areas you need to work in: backing up regularly and security. The back-up of your WordPress site protects you in the event of a hacker, a server issue or anything else that could cause you to lose data. This can be done with a simple plugin and an automated schedule.
Securing your site is a bit more complicated, but still pretty easy. With the right plugins, a great WordPress hosting company and regular updates, you can easily secure your website. Many hackers get into WordPress sites through outdated plugins, so make sure you keep everything up-to-date.
These are just a few of the best practices for managing your WordPress website. Make sure you post new content to the site regularly, focus on the performance and keep your site secure and backed up. This will help you develop a more successful site for today and the future. Contact us for more information if you’re serious about learning WordPress best practices!